Case Studies & Proof

Results Are Useful.
Context Makes Them Valuable.

PracticeBloom case studies are built to show what was being marketed, what happened and what another clinic can learn—not simply celebrate a cheap lead.

What we measure when the data exists.

AcquisitionInquiries, CPL, campaign performance.
ConversionAppointments, show rate, enrollment.
EconomicsCAC, revenue and lifetime value.
2,032
Patient inquiries across five weight-loss and hormone campaigns.
$4.80
Average cost per inquiry in a 140-lead medical weight-loss campaign.
$6.90
Average cost per inquiry in a 102-lead men’s hormone campaign.
$13.61
Documented IV therapy inquiry cost in a wellness campaign period.
Flagship Case Study

One Clinic. Five Medical Campaigns.

A medical wellness clinic generated patient demand across weight loss, men’s hormone optimization and women’s hormone care.

The important story is not one inexpensive campaign. It is breadth: demand was generated across multiple medical service lines and patient groups.

840Semaglutide inquiries · $10.10 CPL
937Tirzepatide inquiries · $9.65 CPL
102Enclomiphene inquiries · $6.90 CPL
77Women’s hormone inquiries · $9.01 CPL
76Progesterone inquiries · $9.27 CPL
2,032Total documented inquiries
Additional Proof

Different Markets. Different Economics.

Medical Weight Loss

140 inquiries at $4.80 each.

A Texas medical weight-loss campaign produced 140 patient inquiries on a documented $91/day budget.

Allen, TX2.33% CTR$4.80 CPL
Men’s Hormones

102 inquiries at $6.90 each.

An Enclomiphene offer generated more than 100 documented patient inquiries at a sub-$7 CPL.

Hormone Optimization3.24% CTR
IV / Wellness

19 inquiries at $13.61 each.

A $149 wellness drip offer produced a documented 19-inquiry campaign period on a $35/day budget.

Aurora, COIV Therapy
What the Numbers Mean

The Cheapest Lead Is Not Always the Most Valuable Patient.

The same service category can perform very differently by market, offer, competition, creative and clinic.

That is why PracticeBloom wants the conversation to evolve beyond CPL.

Inquiry

Did the campaign create qualified patient interest?

Appointment & Show

Did the practice turn interest into real consultations?

Patient Economics

Did the acquisition cost make sense relative to enrollment, revenue and lifetime value?

Proof Standard
We will not turn “140 leads” into “140 new patients.”

Where the source only supports inquiries or CPL, that is exactly what we report. As appointment, show, patient, revenue and lifetime-value data becomes available, those metrics will take priority.

Results shown are historical examples from individual campaigns. They are not guarantees of future performance. Campaign performance varies by market, offer, service, budget, creative, competition and clinic operations.

Your Numbers Matter More Than Someone Else’s

Find the Economics of Your Own Growth System.

The Clinic Growth Audit™ looks beyond marketing activity to where patient opportunity is actually being gained or lost.